VCD

Logo & Brand Identity

A brand new logo is more than just a pretty icon—it’s the foundation of trust, recognition, and emotional connection with your audience. When we create a logo and brand identity from scratch, we don’t rely on clip art, stock symbols, or templated designs. Instead, we start with a blank page and learn everything about your business: your mission, your personality, your industry landscape, and the feeling you want people to have when they see your name.

Whether that’s confidence, warmth, innovation, or luxury, every design choice we make serves that emotion. We focus heavily on strategic research to ensure your logo works everywhere—from a tiny browser tab to a massive billboard. We explore multiple concepts, color psychology, typography pairings, and mark styles (wordmark, lettermark, emblem, or abstract symbol) until we find the one that feels unmistakably yours.

On the identity side, we build a complete visual system around your logo: secondary marks, submarks, color palettes, font stacks, spacing rules, pattern treatments, and usage guidelines. You’ll know exactly how your brand looks on a business card, a social post, a packaging label, or a trade show banner. Consistency builds trust, and trust builds sales.
We also plan for real‑world application: scalable vector files, transparent backgrounds, light and dark versions, horizontal and stacked layouts, and full ownership of every asset. No monthly fees. No “you can’t edit this.” Just a strategic, research‑backed identity system delivered with source files so you always control your brand.
We don’t just hand you a logo—We give you a visual foundation that works as hard as you do.

Why Choose Us

Because your brand isn’t a template, and neither are we. Off‑the‑shelf solutions force your business into someone else’s idea of what works. We take the opposite approach: we listen first, design second, and never stop asking “does this serve the goal?” Every project—whether it’s a website, a logo, or a full identity system—gets the same strategic attention. We don’t disappear after launch. We deliver source files, clear documentation, and a partner who actually cares if your investment pays off. You get research‑backed design, not guesswork. You get original assets, not clip art. And you get a team that treats your brand like it’s our own—because when you succeed, we succeed.

Clear Communication

Revisions Included

Visually Cohesive

OUR PRICING PLANS

Select A Plan According To Your Requirements

PROBONO

R 00

All services include:

Minimum Hourly Rate: Includes a complimentary initial consultation (30 min minimum applies).

On occasion, I provide logo and graphic design services for free or minimal cost, should my schedule offer the opportunity to do so. 

If you work for or run a charity or non-profit organisation and would like to chat about a possible working relationship, please do get in touch.

LOGO REMAKE

R 800

All services include*:

Minimum Hourly Rate: Includes a complimentary initial consultation ( 1-hour minimum applies ).

If you have an existing Logo Design, but maybe lost the original files, or the quality is not the best, I can recreate using the below software and provide you with the vector files:

Software Used:

Deliverables (Depending on Agreement):

LOGO CREATION

R 3000

All services include*:

Minimum Hourly Rate: Includes a complimentary initial consultation ( 1-hour minimum applies ).

Suitable for:

Delivarables:

Digital Assets (Basic):

Usage Guidane (Basic):

Legal:

BRAND IDENTITY

R 15 000

All services include*:

Minimum Hourly Rate: Includes a complimentary initial consultation ( 1-hour minimum applies ).

Suitable for:

Mockups (Logo Placement):

Deliverables Include:

Logo & Brand Identity Manual:

Legal: